CARLOS JUAN is widely recognized as one of the premier authorities in the guitar world. The Puerto Rican native is a full blooded musician, book-author and guitar technician with over 40 years experience in the business. With the age of 20 he started touring the globe as a professional guitarist, from North Cape to Australia.

His incomparable style and sound, built on a unique mix of Latin, Gipsy & Jazz influences, earned him the title „Guitarra de Salon“.

For his own line of acoustic guitar pickups & jazz amps he’s been nomina- ted 3 times for the Innovations Award in Germany in the field of consumer electronics.

Carlos’ references list includes the biggest names in the industry: Al di Meola, Eric Clapton, Pat Metheny, George Benson, Gary Moore, David Knopfler, Larry Coryell, Tomatito, Vicente Amigo, Marc Antoine, Roger Hodgson among many more.

Eugenia Melo E Castro calls him the “Keith Jarrett of guitar”. George Benson loves his attitude adding “a very pleasant man” & Jay Hostettler of Stewart MacDonalds refers to him as a “cult artist”.

John McLaughlin: “Carlos and I share a passion for music, but a big passion for guitar, and he is continuously innovating products for guitarists. His life, like mine, is dedicated to music in general and the guitar in par- ticular. We have much in common.”